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Marketing is essential to any successful business venture. The problem is that when entrepreneurs and small businesses start out, they often make the same marketing mistakes. A lack of proper understanding of essential strategies can be devastating to any business plan. Why Marketing is Important Marketing is the way a business connects with customers…
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I don’t know about you, but in my part of the world, it’s a gloomy, rainy cold day. These are the days that a motivation boost can be much needed. I’ve found that the best way to get out of a rut and into the game is to look at actions instead of circumstances.…
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As humans, we work really hard to avoid discomfort. Unfortunately, staying in our comfort zone can actually make life harder in the long run. The important thing to remember is that your comfort zone is about keeping you where you are. If you stay where you are, you will never get where you want…
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There are several important considerations when it comes to becoming a successful entrepreneur. First, having a strong business plan is the basis to build from. Next, you have to understand how to convey your message to potential clients. One of the best ways to make your brand stand out to your target audience is…
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SEO (Search Engine Optimization) is an important part of doing business in the digital age. After all, your business can’t be a success if no one can find it. Several years ago, most people probably didn’t know what SEO was, but these days, it seems sometimes like it’s all anyone talks about when it…
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Success can mean many things to many people, but in general, it can be divided into two categories. On one hand, a person with a steady income, a place to lay their head, and a supportive social circle can certainly be considered a success. On the other hand, For some, success is more than…